Strawberry Leopard Semi-Permanent Hair Dye
Strawberry Leopard exists as the first complete vivid hair care system, which is exclusively sold at Sally Beauty. Strawberry Leopard hair care and hair dye products feature:
NouriBond Technology™' that keeps color strong while repairing & rejuvenating strands
Provitamin B5 plus shea butter, mango oil and rice protein boost moisture & strength
Content Brief
Strawberry Leopard and the Sally Beauty team launched the first hair care system specifically for vivid hair color. The hair color brand and beauty brand needed creators to inspire and educate their audience about vivid hair color. The content proposed for this project needed to embody the Get Ready With Me (GRWM) aesthetic while sharing how the hair color products add to the creator’s life.